{"id":6288,"date":"2021-08-19T07:00:00","date_gmt":"2021-08-18T22:00:00","guid":{"rendered":"https:\/\/deha.co.jp\/magazine\/?p=6288"},"modified":"2021-10-18T20:59:59","modified_gmt":"2021-10-18T11:59:59","slug":"shopify-google-amazon","status":"publish","type":"post","link":"https:\/\/deha.co.jp\/magazine\/shopify-google-amazon\/","title":{"rendered":"Shopify\u3068\u306e\u63d0\u643a\u5f37\u5316\u3057\u305fGoogle\u306f\u30a2\u30de\u30be\u30f3\u306e\u6226\u4e89\u6fc0\u5316"},"content":{"rendered":"\n<p><br>2021\u5e745\u6708\u9803\u304b\u3089\u3001Google\u3068Shopify\u306e\u63d0\u643a\u304c\u5f37\u5316\u3055\u308c\u305f\u3053\u3068\u3082\u3042\u308a\u3001GAFA\u306e\u3046\u3061\u3001Google\u3068Amazon\u306e\u7af6\u4e89\u304c\u6fc0\u5316\u3057\u3066\u3044\u308b\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4eca\u56de\u306f\u3001Google\u3068Amazon\u306e\u7af6\u4e89\u306b\u3064\u3044\u3066\u307e\u3068\u3081\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Google\u3068Amazon\u306e\u7af6\u4e89\u304c\u6fc0\u5316\u3057\u3066\u3044\u308b\u80cc\u666f<\/h2>\n\n\n\n<p>GAFA\u306a\u3069\u306e\u30d3\u30c3\u30b0\u30c6\u30c3\u30af\u306f\u3001Google\u306f\u691c\u7d22\u5e83\u544a\u3001\u30a2\u30c3\u30d7\u30eb\u306f\u30cf\u30fc\u30c9\u30a6\u30a7\u30a2\u3001Facebook\u306fSNS\u3001Amazon\u306fEC\u30b5\u30a4\u30c8\u3068\u3044\u3063\u305f\u3075\u3046\u306b\u3001\u4e8b\u696d\u306e\u68f2\u307f\u5206\u3051\u304c\u306f\u3063\u304d\u308a\u3068\u3057\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u3067\u3059\u304c\u3001\u898f\u6a21\u306e\u62e1\u5927\u306b\u4f34\u3044\u3001\u5404\u793e\u3067\u4ed6\u306e\u4e8b\u696d\u9818\u57df\u3078\u306e\u6295\u8cc7\u304c\u62e1\u5927\u3057\u3066\u3044\u307e\u3059\u3002<br>\u4e2d\u3067\u3082\u3001Google\u3068Amazon\u306e\u7af6\u4e89\u306f\u3001\u304b\u306a\u308a\u6fc0\u3057\u304f\u306a\u3063\u3066\u3044\u308b\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Amazon\u304c\u5e83\u544a\u306b\u529b\u3092\u5165\u308c\u59cb\u3081\u305f<\/h3>\n\n\n\n<p>\u691c\u7d22\u7d50\u679c\u306a\u3069\u306b\u9023\u52d5\u3057\u305f\u5e83\u544a\u3092\u691c\u7d22\u5e83\u544a\u3068\u547c\u3073\u307e\u3059\u3002<br>Google\u30a2\u30c9\u30bb\u30f3\u30b9\u306a\u3069\u304c\u5206\u304b\u308a\u3084\u3059\u3044\u3067\u3059\u304c\u3001Amazon\u306b\u3082\u300cAmazon\u5e83\u544a\u300d\u3068\u547c\u3070\u308c\u308b\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u5b58\u5728\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>2019\u5e74\u306e\u691c\u7d22\u5e83\u544a\u5e02\u5834\u306e\u4f01\u696d\u5225\u58f2\u4e0a\u3092\u898b\u308b\u3068\u300173%\u306e\u30b7\u30a7\u30a2\u3068\u3044\u3046\u5727\u5012\u7684\u306a\u5dee\u3092\u3064\u3051\u3066Google\u304c\uff11\u4f4d\u3067\u3059\u304c\u3001Amazon\u304c\u30b7\u30a7\u30a212%\u3067\uff12\u4f4d\u306b\u8e8d\u308a\u51fa\u3066\u3044\u307e\u3059\u3002Google\u304b\u3089Amazon\u306b\u4e57\u308a\u63db\u3048\u308b\u4f01\u696d\u3082\u5897\u3048\u3066\u6765\u3066\u304a\u308a\u30012019\u5e74\u6642\u70b9\u3067\u306e\u4e88\u6e2c\u5024\u3067\u306f\u30012021\u5e74\u306b\u306fAmazon\u306e\u30b7\u30a7\u30a2\u304c15%\u3092\u8d85\u3048\u308b\u3068\u8003\u3048\u3089\u308c\u3066\u3044\u307e\u3059\u3002<br>Amazon\u306e\u30b7\u30a7\u30a2\u304c\u5e83\u304c\u308c\u3070\u5e83\u304c\u308b\u307b\u3069\u3001Google\u306e\u9867\u5ba2\u304c\u6e1b\u308b\u305f\u3081\u3001Google\u3068\u3057\u3066\u306fAmazon\u3092\u7121\u8996\u3067\u304d\u306a\u3044\u72b6\u6cc1\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Google\u304cShopify\u3068\u9023\u643a\u3057\u305f<\/h3>\n\n\n\n<p>\u4e00\u65b9\u3067Google\u3082\u3001Google\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u306e\u5c55\u958b\u306b\u52a0\u3048\u3066\u3001Shopify\u3068\u9023\u643a\u3059\u308b\u306a\u3069\u3001EC\u4e8b\u696d\u3078\u9032\u51fa\u3057\u3066\u3044\u307e\u3059\u3002<br>Google\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u306f2010\u5e74\u304b\u3089\u5c55\u958b\u3055\u308c\u3066\u304a\u308a\u30012021\u5e74\u306e5\u6708\u306b\u306fShopify\u3068\u306e\u9023\u643a\u304c\u5f37\u5316\u3055\u308c\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Shopify\u3068Google\u3092\u9023\u643a\u3057\u3066\u3067\u304d\u308b\u3053\u3068<\/h3>\n\n\n\n<p>Google\u3068Shopify\u3092\u9023\u643a\u3055\u305b\u308b\u3068\u3001Shopify\u306b\u63b2\u8f09\u3057\u3066\u3044\u308b\u5546\u54c1\u3092\u3001Google\u304c\u5c55\u958b\u3059\u308b\u3055\u307e\u3056\u307e\u306a\u30b5\u30fc\u30d3\u30b9\u306e\u4e2d\u3067\u5ba3\u4f1d\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<br>EC\u30b5\u30a4\u30c8\u3092\u904b\u55b6\u3059\u308b\u5074\u306b\u3068\u3063\u3066\u306f\u3001Google\u691c\u7d22\u3001Google\u30de\u30c3\u30d7\u3001youtube\u306a\u3069\u306e\u30e6\u30fc\u30b6\u30fc\u6570\u306e\u591a\u3044\u30b5\u30fc\u30d3\u30b9\u306b\u4e00\u6319\u306b\u5e83\u544a\u3092\u5c55\u958b\u3067\u304d\u308b\u3068\u3044\u3046\u30e1\u30ea\u30c3\u30c8\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u9023\u643a\u304c\u5f37\u5316\u3055\u308c\u305f\u3053\u3068\u306b\u3088\u308a\u3001Shopify\u3067\u69cb\u7bc9\u3057\u305fEC\u30b5\u30a4\u30c8\u306e\u5728\u5eab\u72b6\u6cc1\u3092\u3001\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u5e83\u544a\u306b\u53cd\u6620\u3059\u308b\u3053\u3068\u3082\u53ef\u80fd\u306b\u306a\u308a\u307e\u3057\u305f\u3002<br>\u73fe\u5728\u3001\u5229\u7528\u958b\u59cb\u304b\u3089\u4e00\u5b9a\u671f\u9593\u306e\u9593\u306f\u3001\u7121\u6599\u3067Google\u5e83\u544a\u306e\u6a5f\u80fd\u3092\u5229\u7528\u3067\u304d\u308b\u3088\u3046\u3067\u3059\u306e\u3067\u3001Shopify\u3092\u4f7f\u3063\u3066\u3044\u308b\u65b9\u306f\u305c\u3072\u4e00\u5ea6\u8a66\u3057\u3066\u307f\u308b\u3068\u826f\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">EC\u30b5\u30a4\u30c8\u306e\u5c55\u958b\u3092\u8003\u3048\u308b\u306a\u3089<\/h2>\n\n\n\n<p>\u81ea\u793e\u5546\u54c1\u3092\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u8ca9\u58f2\u3057\u305f\u3044\u3068\u601d\u3063\u305f\u5834\u5408\u3001\u81ea\u793e\u3067EC\u30b5\u30a4\u30c8\u3092\u4f5c\u308b\u3001Shopify\u306a\u3069\u306eEC\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u6d3b\u7528\u3059\u308b\u3001Amazon\u3084\u697d\u5929\u5e02\u5834\u306a\u3069\u306eEC\u30e2\u30fc\u30eb\u306b\u51fa\u54c1\u3059\u308b\u306a\u3069\u3001\u3044\u304f\u3064\u304b\u306e\u9078\u629e\u80a2\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>Amazon\u306b\u51fa\u54c1\u3059\u308b\u5834\u5408\u3068\u3001Shopify\u3068Google\u3092\u6d3b\u7528\u3059\u308b\u5834\u5408\u3092\u8003\u3048\u3066\u307f\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Amazon\u3092\u6d3b\u7528\u3059\u308b\u30e1\u30ea\u30c3\u30c8\u3068\u30c7\u30e1\u30ea\u30c3\u30c8<\/h3>\n\n\n\n<p>Amazon\u3078\u306e\u51fa\u54c1\u306f\u3001\u975e\u5e38\u306b\u7c21\u5358\u3067\u3059\u3002<br>\u30d7\u30ed\u30b0\u30e9\u30df\u30f3\u30b0\u306a\u3069\u306e\u5c02\u9580\u77e5\u8b58\u306f\u4e0d\u8981\u3067\u3059\u3057\u3001\u30b5\u30a4\u30c8\u30c7\u30b6\u30a4\u30f3\u306a\u3069\u3092\u8003\u3048\u308b\u5fc5\u8981\u3082\u3042\u308a\u307e\u305b\u3093\u3002<br>\u307e\u305f\u3001FBA\u3068\u547c\u3070\u308c\u308b\u30b5\u30fc\u30d3\u30b9\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u5546\u54c1\u306e\u7ba1\u7406\u3084\u767a\u9001\u306a\u3069\u3082Amazon\u306b\u4efb\u305b\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u52a0\u3048\u3066\u3001\u65e2\u306bAmazon\u3068\u3044\u3046\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u304c\u78ba\u7acb\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u96c6\u5ba2\u306e\u30b3\u30b9\u30c8\u3082\u4f4e\u3044\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u4e00\u65b9\u3067\u30c7\u30e1\u30ea\u30c3\u30c8\u306f\u3001\u30aa\u30ea\u30b8\u30ca\u30eb\u306e\u30b5\u30a4\u30c8\u3092\u4f5c\u308b\u3053\u3068\u304c\u3067\u304d\u306a\u3044\u70b9\u3067\u3059\u3002<br>Amazon\u3067\u8ca9\u58f2\u3059\u308b\u3068\u3001\u4ed6\u306e\u591a\u304f\u306e\u51fa\u54c1\u8005\u306e\u5546\u54c1\u3068\u540c\u5217\u306b\u5546\u54c1\u304c\u4e26\u3079\u3089\u308c\u308b\u305f\u3081\u3001\u4ed6\u306e\u5546\u54c1\u306b\u57cb\u3082\u308c\u3066\u3057\u307e\u3046\u30ea\u30b9\u30af\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u81ea\u793e\u30d6\u30e9\u30f3\u30c9\u3092\u969b\u7acb\u305f\u305b\u305f\u3044\u5834\u5408\u3001\u72ec\u81ea\u306eEC\u30b5\u30a4\u30c8\u3092\u6301\u3064\u306e\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Shopify\u3068Google\u3092\u6d3b\u7528\u3059\u308b\u30e1\u30ea\u30c3\u30c8\u3068\u30c7\u30e1\u30ea\u30c3\u30c8<\/h3>\n\n\n\n<p>Shopify\u306f\u3001EC\u30b5\u30a4\u30c8\u3092\u88fd\u9020\u7ba1\u7406\u3059\u308b\u305f\u3081\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3059\u3002<br>\u4ed6\u306eEC\u30b5\u30a4\u30c8\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3068\u6bd4\u3079\u3066\u3001\u81ea\u7531\u5ea6\u304c\u9ad8\u3044\u70b9\u3001SNS\u9023\u643a\u3092\u542b\u3081\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6a5f\u80fd\u304c\u5145\u5b9f\u3057\u3066\u3044\u308b\u70b9\u3001\u8d8a\u5883EC\uff08\u6d77\u5916\u5411\u3051\u306b\u591a\u8a00\u8a9e\u5316\u30fb\u5916\u56fd\u901a\u8ca8\u3067\u306e\u6c7a\u6e08\u304c\u53ef\u80fd\u306aEC\u30b5\u30a4\u30c8\uff09\u3092\u69cb\u7bc9\u3057\u3084\u3059\u3044\u70b9\u306a\u3069\u3092\u9ad8\u304f\u8a55\u4fa1\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>Amazon\u3078\u306e\u51fa\u54c1\u3068\u6bd4\u8f03\u3057\u305f\u5834\u5408\u306e\u30e1\u30ea\u30c3\u30c8\u306f\u3001\u975e\u5e38\u306b\u81ea\u7531\u5ea6\u304c\u9ad8\u304f\u3001\u30aa\u30ea\u30b8\u30ca\u30ea\u30c6\u30a3\u306e\u9ad8\u3044\u30b5\u30a4\u30c8\u3092\u4f5c\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u70b9\u3067\u3057\u3087\u3046\u3002<br>\u5b9f\u306f\u3001Netflix\u306eEC\u30b5\u30a4\u30c8\u300cnetflix.shop\u300d\u3082\u3001Shopify\u3067\u69cb\u7bc9\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4e00\u65b9\u3067\u30c7\u30e1\u30ea\u30c3\u30c8\u306f\u3001\u591a\u6a5f\u80fd\u3059\u304e\u308b\u304c\u3086\u3048\u306b\u3001\u6271\u3044\u304c\u96e3\u3057\u3044\u70b9\u3067\u3059\u3002<br>\u305f\u3060EC\u30b5\u30a4\u30c8\u3092\u4f5c\u308b\u3060\u3051\u306a\u3089\u3001\u8abf\u3079\u308c\u3070\u3067\u304d\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u304c\u3001\u9ad8\u5ea6\u306a\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3092\u3059\u308b\u305f\u3081\u306b\u306f\u30d7\u30ed\u30b0\u30e9\u30df\u30f3\u30b0\u306a\u3069\u306e\u5c02\u9580\u77e5\u8b58\u304c\u5fc5\u9808\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Shopify\u306e\u958b\u767a\u306a\u3089deha\u306b\u3054\u76f8\u8ac7\u304f\u3060\u3055\u3044<\/h2>\n\n\n\n<p>deha\u3067\u306f\u3001\u56fd\u5185\u958b\u767a\u3088\u308a\u3082\u4eba\u4ef6\u8cbb\u3092\u6291\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3001\u30d9\u30c8\u30ca\u30e0\u30aa\u30d5\u30b7\u30e7\u30a2\u958b\u767a\u3092\u884c\u3063\u3066\u304d\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>Shopify\u306e\u958b\u767a\u5b9f\u7e3e\u3082\u591a\u6570\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>Shopify\u3067\u4f5c\u6210\u3057\u305fEC\u30b5\u30a4\u30c8\u306e\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3092\u691c\u8a0e\u4e2d\u306e\u4f01\u696d\u69d8\u3001\u307e\u305fShopify\u3067\u306e\u958b\u767a\u6848\u4ef6\u3092\u53d7\u6ce8\u3057\u305f\u3082\u306e\u306e\u958b\u767a\u30ea\u30bd\u30fc\u30b9\u304c\u8db3\u308a\u3066\u3044\u306a\u3044\u958b\u767a\u4f1a\u793e\u69d8\u306a\u3069\u306f\u3001\u305c\u3072\u4e00\u5ea6deha\u306b\u3054\u76f8\u8ac7\u304f\u3060\u3055\u3044\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>2021\u5e745\u6708\u9803\u304b\u3089\u3001Google\u3068Shopify\u306e\u63d0\u643a\u304c\u5f37\u5316\u3055\u308c\u305f\u3053\u3068\u3082\u3042\u308a\u3001GAFA\u306e\u3046\u3061\u3001Google\u3068Amazon\u306e\u7af6\u4e89\u304c\u6fc0\u5316\u3057\u3066\u3044\u308b\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u3002 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